List of Paul Rand Quotes

We have put together a list of some of the best Quotes that Written by Paul Rand

Paul Rand
Total Quotes 21
Artistic tricks divert from the effect that an artist endeavors to produce, and even excellent elements such as bullets, arrows, brackets, ornate initials, are at best superficial ornamentation unless logically employed.
Artist Arrows Elements
Any system that sees aesthetics as irrelevant, that separates the artist from his product, that fragments the work of the individual, or creates by committee, or makes mincemeat of the creative process will, in the long run, diminish not only the product but the maker as well.
Running Artist Long
If i was influenced by anything, it was architecture: structure having to do with logic. if you don't do it right, the whole thing is going to cave in. in a certain sense, you can carry that to graphic design. fortunately, however, nobody is going to die if you do it wrong.
Design Caves Logic
Graphic design, which evokes the symmetria of vituvius, the dynamic symmetry of hambidge, the asymmetry of mondrian; which is a good gestalt, generated by intuition or by computer, by invention or by a system of coordinates, is not good design if it does not communicate.
Design Intuition Gestalt
I never did calligraphy... but handwriting is an entirely different kind of thing. it's part of the syndrome of modernism... it's part of that asceticism.
Calligraphy Different Asceticism
The reason i always insisted on signing my work was not to be subordinate to anyone.
Reason Signing Subordinates
Asymmetric balance creates greater reader interest. pleasure derived from observing asymmetrical arrangements lies partly in overcoming resistances, which, consciously or not, the spectator adjusts in his own mind.
Lying Mind Balance
So that is the design process or the creative process. start with a problem, forget the problem, the problem reveals itself or the solution reveals itself and then you reevaulate it. this is what you are doing all the time.
Design Process Creative Problem
The artist is a collector of things imaginary or real. he accumulates things with the same enthusiasm that a little boy stuffs his pockets. the scrap heap and the museum are embraced with equal curiosity. he takes snapshots, makes notes and records impressions on tablecloths or newspapers, on backs of envelopes or matchbooks. why one thing and not another is part of the mystery, but he is omnivorous.
Real Artist Boys
Everything is design. everything!
Design
Art is an idea that has found its perfect visual expression. and design is the vehicle by which this expression is made possible. art is a noun, and design is a noun and also a verb. art is a product and design is a process. design is the foundation of all the arts.
Inspiring Art Expression
Providing, meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting.
Jobs Ideas Interesting
  • Born: August 15, 1914
  • Died: November 26, 1996
  • Occupation: Graphic Designer
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