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Enchantment is the purest form of sales. enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. the difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
-Guy Kawasaki
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Enchantment Is The Purest Form Of Sales.

Guy Kawasaki
Enchantment is the purest form of sales. enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. the difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
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Heart Simple Differences

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Racists violate the principle of equality by giving greater weight to the interests of members of their own race when there is a clash between their interests and the interests of those of another race. sexists violate the principle of equality by favoring the interests of their own sex. similarly, speciesists allow the interests of their own species to override the greater interests of members of other species. the pattern is identical in each case.
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Many times when people have a vision, they think in terms of a big vision - i want to take my city for christ. but the problem with many pastors and this type of vision is this: they haven't developed the strategy to fulfill that vision. a pastor preaches a dream or vision to his/her people, they get excited for a week, a month, or a couple of months, but there is no strategy, planning, or process to fulfill that vision.
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There is emotion in the hug, and there is respect and a form of love. emotion that comes from honesty, respect that comes from challenge, and the form of love that exists between people whose minds have touched, whose hearts have touched, whose souls have touched. our minds touched. our hearts touched. our souls touched. we separate.
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There are only two worlds - your world, which is the real world, and other worlds, the fantasy. worlds like this are worlds of the human imagination: their reality, or lack of reality, is not important. what is important is that they are there. these worlds provide an alternative. provide an escape. provide a threat. provide a dream, and power; provide refuge, and pain. they give your world meaning. they do not exist; and thus they are all that matters.
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Enchantment is the purest form of sales
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