SEO News
SEO News

Fivestars raises $52.5M to power small business marketing – TechCrunch

It’s a tough time for small companies — to place it mildly. And Fivestars CEO Victor Ho stated that most of the large digital platforms aren’t actually serving to. Ho argued that these platforms — whether or not they provide supply providers, person evaluations or advertising and marketing instruments — all have the identical underlying mannequin: “They search […]

SEO News
SEO News

Popmenu earns raves from investors for its marketing and delivery software for restaurants – TechCrunch

Brendan Sweeney didn’t know something concerning the restaurant enterprise earlier than he and his co-founders launched the Atlanta-based startup Popmenu. What Sweeney did know was that it was nuts that whereas each different enterprise was utilizing unimaginable graphics, curated textual content, fastidiously crafted photos and fancy movies to make their pitch to clients eating places […]

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CMO Council explores the remit of earned media – and strained relations between marketing and comms – Marketing Tech News

The Covid-19 pandemic might have compelled a change in some respects, however a brand new report from the CMO Council makes it clear: advertising and comms are nonetheless too adversarial, and extra media cohesion is required. In its report ‘Bridging the Hole for Comms and Advertising and marketing’, the council, alongside Cision, surveyed greater than […]

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Trends in influencer marketing: Instagram and TikTok key, brand collaboration promising – Marketing Tech News

The influencer advertising and marketing trade continues to develop with Instagram and TikTok key channels – however as Covid-19 continues to rage, a brand new report has discovered promising areas of collaboration in unsure occasions. The report from Tribe Dynamics, which surveyed greater than 60 manufacturers and greater than 250 influencers, discovered manpower and sources […]