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I learned the value of focus. i learned it is better to do one product well than two products in a mediocre way.
-Reed Hastings
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I Learned The Value Of Focus. I

Reed Hastings
I learned the value of focus. i learned it is better to do one product well than two products in a mediocre way.
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Two Focus Way

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You're a product just as much. a product of a product. the people who design cars, they're products, your teachers, products. the minister in your church, another product.
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Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. one-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. the true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
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If you have a great band with a mediocre drummer, you have a mediocre band. if you have a mediocre band with a great drummer, you have a great band!
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Now, everybody knows the basic erogenous zones. you got one, two, three, four, five, six, and seven. ... ok, now most guys will hit one, two, three and then go to seven and set up camp. ... you want to hit 'em all and you wanna mix 'em up. you gotta keep 'em on their toes. ... you could start out with a little one. a two. a one, two, three. a three. a five. a four. a three, two. two. a two, four, six. two, four, six. four. two. two. four, seven! five, seven! six, seven! seven! seven! seven! seven! seven! seven! seven! seven! seven! [holds up seven fingers]
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See... relationships are hard, man. for order, for any relationship to work, both people have to be on the same page, both people have to have the same focus, and we all know what that page is. we all know what that focus is. in order for the relationship to work both people have to have the same focus, and what's that focus? that focus is all about her! it's all about her!
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We have never worried about numbers. in the marketplace, apple is trying to focus the spotlight on products, because products really make a difference. you can't con people in this business. the products speak for themselves.
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