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#DMWF Virtual 2020: eShow Preview – Marketing Tech News





The #DMWF Digital exhibitor ‘stands’ are prepared for #DMWF Digital 2020 on 16-17 September! All registered attendees can have the chance to community and study from our group of Sponsors and Exhibitors. Our tech leaders shall be sharing unique content material whitepapers, ebooks and guides plus showcasing stay demos all through the occasion! Forward of #DMWF Digital we wished to share the eShow preview as a teaser of what to anticipate from the digital advertising and marketing expo!

PLATINUM SPONSORS

Adverity – The intelligent marketing analytics platform specialized in enabling data-driven marketing teams to make better decisions and improve performance, faster and easier

Are you struggling to show that ever-elusive advertising and marketing ROI? Are you aware which of your campaigns are profitable, and the place to accurately allocate funds spend in real-time? By automating knowledge integration from lots of of sources, our vendor-agnostic platform delivers a single view of selling efficiency and ROI. With the assistance of highly effective knowledge visualizations, Adverity accelerates choice making and uncovers real-time alternatives. Enabling advertising and marketing groups to establish traits independently and proactively, with out the necessity for knowledge science experience. Come and go to Adverity’s digital sales space to learn how we empower data-driven advertising and marketing groups worldwide to turn into true engines of development.

Brandwatch – Our digital consumer intelligence products bring structure and meaning to the voices of billions of people so you can make decisions that truly fit with consumer and buyer needs

It’s straightforward to entry knowledge however what makes firms extra empowering is the flexibility to choose the nuances of information and produce an understanding of your targets to a deeper degree. At Brandwatch, we enable you perceive your customers higher by discovering out their altering attitudes and thought processes, and the way that immediate them to behave in a different way over time. Find out how prompted surveys give you the quick solutions it is advisable to know and the way it means that you can undertake a extra proactive strategy particularly throughout powerful durations or disaster.

DOMO – Connect and empower your business with data

Proving ROI is a continuing problem, particularly to demanding gross sales organisations. Too many entrepreneurs battle to indicate precisely how their efforts are shifting offers via the funnel. It’s difficult to entry all the knowledge, from each platform and vendor, it’s unclear if the information is correct, and it’s onerous to deal with outcomes when knowledge sources are fragile and forestall well timed reporting. It’s time to deliver your entire individuals, advertising and marketing knowledge, knowledge from different departments and techniques collectively and begin displaying how advertising and marketing impacts gross sales at each stage and you may maximise ROI. Find out how The Domo Enterprise Cloud offers BI leverage at cloud scale, in report time.

NetBase Quid – Consumer and Market Intelligence

Confronted with thousands and thousands of client conversations daily, losing time to sift via the noise to search out related insights isn’t an possibility. NetBase Quid delivers finest in school Social and Information Media analytics to give you sharp, correct, and related client insights. You may analyze information media and social media aspect by aspect for real-time client and market intelligence. Find out how listening to client conversations and understanding the narratives may help you perceive what drives their feelings, beliefs, and behaviors. Be taught how one can hear each buyer, interact with them, and develop their loyalty.

GOLD SPONSORS

dotdigital – Our omnichannel marketing platform makes it easy to create lasting relationships with your audience

At dotdigital we empower entrepreneurs to develop and scale their buyer base. Our omnichannel advertising and marketing platform helps over 4,000 manufacturers throughout B2B and B2C with highly effective options like automation, e-mail creation, segmentation and RFM. We have now over 20 years’ expertise in how you can interact finish prospects; our mixed heritage and expertise places our prospects in good arms. Our freedom to innovate means we all the time trying forward for brand new and efficient methods that can assist you purchase, convert, and retain your prospects. We’re right here for you while you want a serving to hand too. Our skilled providers staff work onerous to grasp our prospects’ wants and ship on tasks that may assist them develop advertising and marketing ROI.

Frontify – Build Powerful Brand Experiences

Frontify is the all-in-one model administration platform enriching manufacturers with consistency and readability – cloud-based effectivity for companies of all sizes. Go to our sales space and learn the way firms like Lufthansa and Fb have strengthened their manufacturers, and empowered their individuals (inner and exterior) to create, handle, and collaborate with consistency, effectivity, and ease. Bridging gaps between groups, rushing up time to marketplace for campaigns, and lowered redundancies result in massive advantages seen throughout digital advertising and marketing, design, model departments, and extra. We’ve even gone as far as to calculate ROI on Frontify for firms, displaying the influence of what a centralized model dwelling can do for a model and enterprise on the backside line – as a result of we all know the numbers matter. So attain out for a non-public demo, or take Frontify for a completely free check run, and see how your organization may save $700ok per 12 months with our platform. Nonetheless questioning in case your model wants a house? Discuss to an professional on our Frontify crew to study extra.

Khoros – Digital care, online communities, & social media software for big businesses

What are the important thing traits impacting manufacturers in 2020? Which digital channels must you be leveraging to deal with your buyer care? And the way are manufacturers boosting their income and model worth? Swing by Khoros’ digital sales space to find all this and far more!

OneTrust PreferenceChoice™ – Consent & Preference Software

OneTrust PreferenceChoice™ permits entrepreneurs to gather, handle and sign consent and preferences throughout techniques and ecosystems. With our toolset constructed to operationalize belief, we assist entrepreneurs stability person expertise, transparency, personalization and first-party knowledge assortment with privateness, safety, and compliance throughout 100s of worldwide privateness laws. Cease by our digital sales space to talk with our advertising and marketing consultants, obtain belongings together with movies and case research, and talk about your methods for constructing belief along with your viewers.

YouScan – Use the power of social media to make informed decisions

With 3.eight billion customers worldwide, social media turned a useful supply of actionable insights for entrepreneurs worldwide. At YouScan, we assist firms enhance by listening to their prospects on-line utilizing AI-powered applied sciences. Find out how social media intelligence software program means that you can repeatedly get product suggestions, analyze your target market, measure your campaigns’ effectiveness, discover the suitable influencers, get concepts on your subsequent advertising and marketing campaigns, and a lot extra.

SILVER SPONSORS

EditMate – User-Generated Video Marketing Software and Service

With the rise of cell video and the inconvenience of social distancing, user-generated video advertising and marketing has by no means been hotter. For manufacturers, it’s turn into a quick, cost-effective option to keep engaged with their prospects, hold linked with their staff, and activate new audiences. On this presentation by Rachel King, the CEO EditMate, you’ll study precisely what user-generated video is, why it’s so highly effective, and see examples of her shopper’s actual UGV campaigns from a variety of industries. You’ll take away actionable ideas, helpful assets, and an in depth information on how you can get began with a UGV advertising and marketing marketing campaign.

Falcon.io – The Platform for Every Kind of Social Media Marketer

Cross-channel social media administration could be a difficult job. How do you guarantee your model stays related and aggressive in a world dominated by numerous selections? At Falcon.io we enable you discover the complete potential of digital advertising and marketing by managing a number of buyer touchpoints from one distinctive platform, that manner you possibly can meet your prospects the place they’re, and in a seamless method. Be a part of us and discover ways to assist your core enterprise and create development by way of digital methods and options.

Talkwalker – From intelligence to impact

Talkwalker delivers social insights that assist manufacturers develop. In a world filled with conversations, probably the most profitable world manufacturers have switched to Talkwalker to realize highly effective social and client insights from inner and exterior knowledge. We allow data-driven choice making throughout all elements of your model, armed with the insights to guard, measure, and promote your model.

VIRTUAL EXHIBITORS

Dragonfly.ai – Emulates the output of eye tracking studies instantly!

Need to predict immediately what share of your viewers will see your digital content material in any channel? Validated by MIT to 89% of human response, Dragonfly AI disrupts how marketeers and creatives measure content material predictively as an alternative of reactively to enhance model and marketing campaign efficiency and engagement. Don’t simply depend on reactive analytics to inform you what you missed…. Instance use circumstances:
• GSK – World Shopper Advertising and marketing Groups – FMCG packaging, ecommerce and on-shelf product efficiency
• HH World – optimise artistic content material and win new enterprise
• Southern Water – Enhance buyer satisfaction, expertise and cost collections

Carry your content material to our clinic for fast free evaluation!

Sophola – Top Global Marketing Tech Importer in Japan

Are you in search of any automated paid media optimization for Google, Fb, Instagram, Youtube to attain a greater marketing campaign efficiency and work discount? If that’s the case, cease by our sales space to witness our answer referred to as “AdScale Enterprise”—dynamic budgeting AI and algorithmic bid optimization to dynamically allocate budgets and guarantee advertisements will all the time be proven in the suitable place on the proper time throughout a number of paid media platforms. Free account audit providers and quick product demos shall be offered at our sales space in an effort to deepen your understanding of our answer!”

Widen – Simplify how content gets to market with the Widen Collective®

Fighting scattered content material and model confusion? There’s a greater manner. We’ll enable you information content material via creation, evaluate, approval, and distribution. Pop by our sales space to share your content material challenges and we’ll stroll via a personalised demo of the Widen Collective®. We’ll even have our DAM Analysis Toolkit accessible that can assist you get began in your digital asset administration (DAM) journey, together with examples from prospects on how they use the Collective to assist fast development and energy a cohesive model.

Verticurl – Delivering world-class MarTech services and demand gen with big results

Go to Verticurl’s digital profile to look at video testimonials from our shoppers and listen to our consultants talk about subjects akin to “Making a Buyer-Centric Content material Technique” and “Creating Wonderful Buyer Experiences at Scale,” in addition to obtain our newest e-book “The Full Information to World Advertising and marketing Operations.” And simply because we will’t meet in particular person doesn’t imply we nonetheless can’t chat. Schedule a digital session with us to satisfy our staff and talk about a few of your biggest challenges. Whether or not it’s scaling globally, optimizing your MarTech stack, platform integrations, or constructing a greater buyer expertise, we’re right here to assist.

Tags: digital marketing, digital marketing world forum, dmwf, events, marketing event, marketing tech





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Author

Hannah Pinchbeck