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ServCity: Nissan, Hitachi, and others lead the UK’s latest autonomous mobility project

Nissan, Hitachi, and different business leaders have partnered up on the UK’s newest autonomous mobility venture—ServCity. ServCity launched this month with the goal of serving to cities decide how autonomous car applied sciences will be harnessed and efficiently deployed into complicated city environments. Over the course of 30 months, 5 companions – Nissan, Hitachi, the […]

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CMO Council explores the remit of earned media – and strained relations between marketing and comms – Marketing Tech News

The Covid-19 pandemic might have compelled a change in some respects, however a brand new report from the CMO Council makes it clear: advertising and comms are nonetheless too adversarial, and extra media cohesion is required. In its report ‘Bridging the Hole for Comms and Advertising and marketing’, the council, alongside Cision, surveyed greater than […]

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How to make your data sing

How you can make your information sing Your privateness means the world to us. We share your private info solely while you give us express permission to take action, and make sure now we have your permission every time. Be taught extra by viewing our privacy policy.Ok #information #sing

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Trends in influencer marketing: Instagram and TikTok key, brand collaboration promising – Marketing Tech News

The influencer advertising and marketing trade continues to develop with Instagram and TikTok key channels – however as Covid-19 continues to rage, a brand new report has discovered promising areas of collaboration in unsure occasions. The report from Tribe Dynamics, which surveyed greater than 60 manufacturers and greater than 250 influencers, discovered manpower and sources […]